GEICO 400, September 18 at Chicagoland Speedway GEICO 400

Joliet, Ill. - July 6, 2011 - Chicagoland Speedway today announced GEICO as the event title sponsor of the September 18 NASCAR Sprint Cup Series race. The GEICO 400 is the first race in the Chase for the NASCAR Sprint Cup – the first of ten "playoff" style races in the quest for the 2011 championship.

"As we kick off the Chase for the NASCAR Sprint Cup this September we are thrilled to have a brand as highly regarded as GEICO as our entitlement partner," said Scott Paddock, president of Chicagoland Speedway. "GEICO is a highly interactive and creative brand, and we look forward to working together to create a dynamic partnership that will ultimately benefit and deliver value to our fans leading up to the GEICO 400 and throughout our September weekend of events."

With unprecedented support from NASCAR, broadcast partner ESPN and event title sponsor GEICO, this September marks the first year that Chicagoland Speedway will kick off the Chase for the NASCAR Sprint Cup.

GEICO and Chicagoland Speedway will promote the GEICO 400 through extensive national, regional and local marketing campaigns. International Speedway Corporation, parent company of Chicagoland Speedway, already features GEICO-themed campgrounds at seven of its 13 racetracks.

The Chase for the NASCAR Sprint Cup weekend of events is as follows:


Date Event

Sept 16 NASCAR Camping World Truck Series

Sept 17 Dollar General 300 presented by Coca-Cola (NASCAR Nationwide Series)

Sept 18 GEICO 400 (NASCAR Sprint Cup Series)

For tickets to the Chase of the NASCAR Sprint Cup weekend of events at Chicagoland Speedway including single day tickets, visit or call 1-888-629-RACE (7223).

For more information on Chicagoland Speedway stay connected on Twitter and Facebook.

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Chicagoland Speedway

Celebrating its 10

th anniversary, Chicagoland Speedway is a 1.5-mile, paved oval race track located in Joliet, Ill. The track has hosted racing events of the major U.S. racing series, and currently conducts races in all three NASCAR national series, including the NASCAR Camping World Truck Series, the

NASCAR Nationwide Series, and the NASCAR Sprint Cup Series. Along with Route 66 Raceway, a drag racing facility located on the same property, Chicagoland Speedway is wholly-owned by International Speedway Corporation (ISC), a major promoter of motorsports activities. ISC owns and/or operates 13 of the nation’s major racing venues, including Daytona International Speedway. For more information on Chicagoland Speedway, visit


GEICO (Government Employees Insurance COmpany) is a member of the Berkshire Hathaway family of companies and is the third-largest private passenger auto insurer in the United States. GEICO provides auto insurance coverage for 9 million policyholders and insures more than 16 million vehicles.

In addition to auto insurance, GEICO offers customers insurance products for their motorcycles, all-terrain vehicles (ATVs), and mobile homes. Coverage for life, boats, homes and apartments is available through the GEICO Insurance Agency. Commercial auto insurance and personal umbrella protection are also available.

As a member of the Berkshire Hathaway group of companies, GEICO is rated A++ for financial strength by A.M. Best Company and ranks at the top of several national customer satisfaction surveys. For more information, go to

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